By
the time a child reaches his second birthday, his mother would have changed his
diaper 7,300 times. By his 18th birthday, she would have prepared
for him 19,710 meals--and spent more than 100,000
hours to his care, granted that she gets to sleep eight hours every day that
is, which is doubtful. Motherhood truly is an all-encompassing vocation, which
can sometimes overwhelm mothers themselves.
But what makes moms so good at what they do is that they
absolutely love what they’re doing. Caring for baby while running her home,
making sure healthy meals are prepared at home, and all the children’s needs
are met. They do the groceries, take the kids to the dentist, and oh, and in
most households, moms hold 9 to 5 jobs or run successful businesses too!
Mommy Mundo Founder Janice Villanueva says, “We
admire moms for their almost superhuman qualities, their powers in time
management and multitasking alongside their ability to do anything and
everything for their loved ones, and they all do these things wholeheartedly
and passionately at that! And because most moms do all these tasks with grace
and usually with flair even, we may sometimes forget to show her some
appreciation and affirmation.
Even moms themselves sometimes don’t seem to
recognize their own efforts. That’s because taking on numerous responsibilities
and caring for those we love come natural to us. Still, we should take pride in
who we are and the important roles we play not only in our own families, but
also in our communities and country.
This Expo Mom 2014, we shout out YOU THE MOM! –
this is a campaign to recognize the many
big and small accomplishments of all moms. Through various planned activities
online and at the Expo Mom event, we affirm and appreciate all the awesome
things that moms do every single day, whether they’re taking care of their
babies at home, doing volunteer work for a cause they believe in, or helping
out a friend in need.
Now on its seventh
year, Expo Mom is the biggest event of its kind, gathering progressive, active
moms in an environment that’s both recreational and educational. Showcasing
beloved mom brands alongside mom-created products, Expo Mom has drawn over
60,000 mom participants since 2008. It has become a venue for like-minded moms
to establish lasting connections and has also become the catalyst for the
mompreneur movement in Manila. This year’s Expo Mom will feature over 60 booths at the Glorietta 2 Activity Center, Palm
Drive, Ayala Center. Expo Mom 2014 will also feature all-day talks, demos, and
raffle draws.
Expo Mom’s You The Mom! campaign puts the
spotlight on all the unbelievably good things that moms do by featuring 10
women whose stories represent every mom who has made a difference in her community,
her family and in her child’s life. Real portraits of these moms, as
photographed by Cres Rodriguez-Yulo, will be showcased via in an online
gallery, hoping to spur on a complimenting social media campaign encouraging
everybody to take the time to post a #youthemom statement. Statements from moms
can be a post on what they are most proud of as a mom. For non-moms, posts can be a shout out all
the good things that your mom has done for you or recognize a mom friend who
inspires you. By using the hashtag #youthemom and #expomommanila, posts will be
tracked and 3 of its participants will get a chance to win sponsored shopping
sprees at Expo Mom.
At Expo Mom, a “You The Mom!” signature wall
will allow moms to write their statements on what they are most proud of as a
mom. “You The Mom!” is a celebration of motherhood,” Janice says. “We want to
give value to moms who make a difference in the lives of our families and
influence the course of our country. If you know of such a mom, give her a hug
today to show just how much you appreciate her. If you’re a mom yourself, go
ahead and give yourself a pat on the back because you’re doing an awesome job!
You The Mom!”
Entrance to Expo Mom 2014 will be a requested
donation to MomShare’s literacy projects. One hundred percent of Expo Mom’s
entrance fees will go to its partner beneficiary, Kinder Project, which aims to
provide reading tools and training to public school teachers in Quezon City and
Payatas.
Mommy
Mundo Privilege Passport holders get in free and will bring home a You The Mom!
Tote bag. To apply for a Passport, log on to www.mommymundo.com/passport.
For more information and event updates, visit www.expomom.com.
Download coupons and the event map from the website and be prepared for a grand
time. To be part of the You The Mom!
Campaign, check out www.expomom.com/youthemom
Follow Mommy Mundo on facebook, twitter and
instagram for updates on events and activities for moms throughout the year.
